The importance of branding in the online business market

Branding is a relatively new concept to online marketing and although it was commonly used in the offline marketing world, online marketers remained very much in the background. Things have changed dramatically over recent times and branding is now considered to be an extremely important factor for online businesses to succeed in a very competitive
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Where can I find information to help me manage outsourcers effectively?

A lot of online businesses today have realised the benefits of outsourcing work as it means they lower their overall costs as well as reducing risks. It also enables their e-commerce company to become a lot more competitive in an ever demanding business environment. The advantages are very appealing but outsourcing involves a considerable amount
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To Digg or not to Digg?

If you’re thinking about building a website to start up an online business, you have probably also entertained the idea of starting a social media presence to tie everything together. For instance, your main website, which will house your main business, will be interconnected with various streams of social media, perhaps video sites, social gathering
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Is it still ok to buy backlinks to boost your web rankings?

If you’re new to this whole online business thing, you’re in for a big surprise. As you will inevitably learn, there are many, many different ways in which to traffic your site and to ultimately build your customer base. In fact, there are so many different methods to try that you will most likely not
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How to qualify your online leads using call to action buttons

Unfortunately for even the most popular and successful businesses out there, the lion’s share of people who show up to shop aren’t actually going to purchase products. Just imagine how many people look at Coca-Cola in the grocery store as opposed to buying it. The number has to be at least 500:1, and that’s a
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Are you serious about your online business? Then have a proper website built and stay away from website creator platforms

Having a website in today’s world isn’t a tough thing to do. If you sit down at the computer for five minutes, you can create a wide variety of websites and may never have to spend a single penny. You can create a free blog on WordPress or Blogger. You can have a micro-site on
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Don’t be fooled by the multitude of GET RICH QUICK affiliate schemes out there

When someone starts to dream about working for themselves and making money online, they instantly become susceptible to the wide array of tricks and schemes out there promising money. Whether it’s the old survey-filler-for-millions trick, the get-rich-data-entry scam, or the instant-affiliate-success scheme, you should avoid anything making big promises like the bubonic plague. You may
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Real online business is about delivering true value, not regurgitated valueless spam

When developing your website and your overall business presence online, there are really only two main pathways you can travel. The first, and the most obvious, is the path most taken. This is the path full off of those little back alleys and dirt roads where everything is sloppy and bumpy. The dust is constantly
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