Is your website a sales system or just a brochure?

In building websites to sell products online, there’s a huge misconception out there about products selling themselves. Perhaps if you have the brand recognition of Apple or Coca-Cola you may find that products sell relatively easily, but once you examine the “why” behind it, you quickly realize that these huge companies have spent millions of
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What Areas of Website Marketing are the most effective?

Even the Internet website novice can probably name off a dozen areas of marketing. Anyone who’s ever used the Net for more than a day is well aware of all the different ways people work to get their message out to you. From annoying pop-ups in videos to carefully constructed back-links, the possible avenues of
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