How can technology help my business to expand into social media?

More and more businesses are realising how much they can benefit from the marketing platforms that social media offers them, it is obviously very tempting to jump on the band wagon as soon as feasibly possible. The fantastic leap that technology has offered both small businesses and corporate companies to expand to the far corners
more

How do you get started in freelancing work

Whether you’ve been laid off from your job or simply wish to pursue a career path with more freedom, freelancing is available for any person who wishes to participate in the gigantic marketplace. Any particular skill can be provided for freelancing and the types of buyers range from individuals to large companies. Working for one’s
more

How to Research Markets for Business Start-ups: Part 3

Taking Care of Your Primary Research After the initial research is over, i.e. library, internet, books, etc., you can begin to research through more specific avenues. This will be your original research, conducted to see where your products stack up against others the market is offering, and, more importantly, to see how your customers may
more

How to Research Markets for Business Start-ups: Part 2

Vital Information about Customers Customers supply the revenue that enables your business to thrive. Without them, you’re looking at immediate failure. As such, it’s always vitally essential that you work to research everything there is to know about your customers before you take the plunge into business. You need to precisely target your audience. Ask
more

How to Research Markets for Business Start-ups Part 1

Introduction to Market Research  In the world of business, it’s an ever-changing atmosphere that runs constantly hot and cold, habitually black and white, and never completely the same way twice. Today’s business is so far removed from the business of a few years ago that most attempts to start a business with a 2002 formula
more

Why you Need Feasibility Studies

In the realm of business, countless measures are taken to ensure success. From risk assessment to feasibility studies, people work tirelessly to implement various strategies that give any particular venture the best odds for survival. If you’re asking yourself what a feasibility study is, it’s very easily defined. Simply put, feasibility studies are groundwork investigations
more