Are you using Google Places, why you need to!

Google Places is an innovative new search feature from Google that is specifically designed to help local businesses with a physical presence. If that’s not you, then Google Places won’t really help your online marketing efforts. Google Places is great for people who are trying to market their shop, restaurant, etc., online, and it can
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How can you maximise the conversion on your website

Once you have a website that sells something, and everything is up and running, you will start to wonder how you can get more out of your traffic. There are usually a few more sales per thousand visitors to be squeezed out, but getting at these is sometimes more effort than it is actually worth.
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Why you should avoid frames in your website design

Web designers are occasionally confronted with clients who have antiquated conceptions of what makes a website good. The most frustrating of these is the use of frames. Frames were cool in the early days of the internet, before CSS made styling web pages so much simpler. Frames essentially tell the browser to create a divide
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Why you should analyse your web traffic using Google Analytics

Knowing how a website is performing means you know if your marketing has been effective or not and analysing the web traffic on the site means that you are keeping an eye on whether you have got it right or if you need to rethink how you have set up your advertising strategies. Google Analytics
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How to create a successful survey for your business

If you need to know more about customer feedback, learn more about your target audience or PR coverage, the best way of doing this is to conduct a survey. Sounds easy enough but it can be a struggle to get started. There are companies who specialise in this field and they will take all the
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Search Engine Optimization optimizing for MSN search

MSN commands almost 15% of all searches although some sources believe that the figure is somewhat less than this. It does however have a loyal audience which is unique to it. This fact is often ignored by many SEO specialists who tend to lean towards Google or Yahoo! But if a serious SEO campaign is
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Analysing Traffic the difference between Visitors vs. Hits

Understanding the importance of analysing traffic to a website because it can determine where the traffic is originating from. It can also provide a clear picture of what the visitors are actually looking for. Understanding this information will help with marketing strategies and make a site more attractive to visitors who will stay on the
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