How do you measure ROI for video marketing campaigns online?

Knowing that your online video marketing campaigns are actually achieving the results you had hoped for is an important factor when it comes to the effectiveness of it. Knowing how to measure how successful they are means being able to calculate your return on investment, known as ROI. This sounds pretty easy to do, but
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Best Methods for Promoting Your YouTube Channel

Now owned by Google, YouTube is the quintessential viral video website in existence. Through the rise of Facebook, Twitter, Foursquare and other social media giants, YouTube still remains dominant in its respective niche. In fact, this video site transcends the meaning of niche altogether and serves as a platform for would-be stars, Johnny-come-lately posters, amateur
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How important is online video in relation to web search?

Video SEO, or video marketing, is quickly becoming an important part of online search marketing that companies will ignore at their peril. As more and more people get access to broadband, watching videos online is becoming more common, and so that provides an ever-growing pool of prospective customers you can’t access by any more direct
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