A Review of the Book, The Richest Man in Babylon

Books–the written word in general–will always have a place in our hearts above technology. For whatever reason, books have endured where technology has become obsolete and has had to advance. For the entrepreneurs of the world, even books written in the Depression era are still viable, like George Samuel Clason’s The Richest Man in Babylon.
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The Pros and Cons of Multi-Level Marketing Programs

In some business circles, multi-level marketing (MLM) programs are avoided like the plague. Why? It has to do with the shocking resemblance they bear to those pyramid programs of old. In essence, most MLM programs are just dressed-up pyramid programs that are always hit-or-miss in terms of effectiveness. Since pyramid programs are now illegal, MLM
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A History on the Affiliate Marketing Model

The model of affiliate marketing is pretty straightforward and simple to understand. In essence, if you make it your business to promote someone else’s business, then you’ll receive a percentage of everything you help that business sell. Offline, this model has certainly been used before. Online, it’s still in its infancy and has dozens of
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Creating Services and Products that are Packaged for Easy Decision Making

In business, your product or service might truly be beneficial to a customer, but that doesn’t necessarily mean your product or service will be selected by customers. If you haven’t learned already, markets are fickle and customers are hard to pick up their decisions need to be made easy and, in order to succeed in
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Partnering in the New Economy for Increased Market Share

The economy today isn’t what it was three years ago. With most of the world still feeling the sting of recession, some have found it more difficult to pursue their business dreams. Things are getting better, but they’re still not back to where they were. However, the New Economy is still going strong, and it’s
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Providing Customer Service to the Customer Service Team

Managing your own business is certainly difficult on your own. This is why people hire well-trained professionals to assist them when their business grows in size. The hope: these professionals will be well equipped to handle the business and help it to grow and profit. However, it’s still up to you to provide the customer
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Design Your Business as a System

Ask any amateur start-up entrepreneur what the purpose of their business is, and they’ll probably give you a very short answer: to make money. Ask any successful businessperson the same question, however, and you’ll be ready to stop listening long before the persons done talking. Sure, the bottom line the profit margin is the reason
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The Science of Persuasion

The power of persuasion has been on full display throughout history. Some will insist that even the concept of religion is nothing but a mere power play turned massive world trend, persuading people to live by a set of rules. Others, victims of personality cults, have witnessed first-hand just how persuasive things like propaganda can
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Increase Retail Sales Quickly and Easily

If you already have a relatively solid business in place, then those supposedly easy methods will work a lot easier than if you have no business in place at all. In fact, that’s how everything labelled easy is supposed to work. It simply helps you tune up your machine; it doesn’t necessarily give you the
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