Is the iPad a Game Changer for the Mobile Browsing Market?

When you think in terms of business, no advertising medium has ever come along with the power, speed and convenience of the Internet. The evolution of the Super Information Highway itself has been the biggest game changer in business history and each new device that pops up and allows Internet access has the potential to
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Publicity for Growth and Profit

One of the things you’ll work hardest at in your business is marketing your brand and trafficking your products and/or services. Even if you manage to become successful, the marketing doesn’t stop there. When’s the last time you’ve gone a week without seeing an ad somewhere for McDonald’s or Coca-Cola? For ultimate growth and profit,
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Beware of the Get Rich Quick Schemes of the Noughties

I felt it was about time to write about this new scheme which seems to be popping up all over the place and tempting people into something which I’ve termed as the new “Get Rich Schemes of the Noughties”. This is not a new idea, if you remember back in the 90s, this became a
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Business Book Review: Magic of Selling by Dan Hollis

Some will say that the start-up entrepreneur is always at a disadvantage simply because the market operates tirelessly without their presence, and that the odds are stacked against anyone attempting to carve out a niche. Others, however, say this is not the case, and that so many successful entrepreneurs simply mean that there’s an abundance
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Consider Your Business and Its Real Contribution to Society

Most of us in the business world take special care in coming across as legitimate and helpful. Outright scamming and black hat techniques, while unfortunately running rampant through the online business world, isn’t what the majority of business people consider being good business. We all want our businesses on the up-and-up and to contribute positively.
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What are the Implications of Working from Home for New Business Start-ups?

Millions of people around the globe are just dreaming of the day they can stop waking up to the sound of alarm clocks and the smell of stale coffee with the sole purpose of going back to work for another long and gruelling day. The work-from-home dream is alive and well in a lot of
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Using Online Marketing to Leverage Costs Benefits

Some aspects of business truly seem too complicated to tackle for the regular Joe’s and Jane’s of the world just looking to open and run a small business. Take the financial term leverage for example. When you look at it as a general term, meaning a technique to multiply gains and losses, it seems a
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